XRP Branding Hits Florida Field in Reported $5M Annual Ripple Deal
Florida Athletics signed a multiyear agreement with Ripple that will place the XRP logo on the field at Ben Hill Griffin Stadium. The sponsorship will reportedly generate $5 million annually while extending Ripples cryptocurrency branding and education campaign across the university. Key TakeawaysThe XRP logo will appear on Florida Field beginning with the 2026 season.The Ripple sponsorship will reportedly generate $5 million annually.Ripple will support finance and technology education across the campus. XRP Branding Arrives at Florida Field Florida Athletics, the University of Florida‘s intercollegiate sports program known as the Florida Gators, announced the multiyear sponsorship on Sept. 4, bringing Ripple’s XRP branding to Ben Hill Griffin Stadium beginning with the 2026 football season. The agreement also covers Florida Athletics digital properties and event signage while extending financial and technology education to student-athletes and the broader campus community. University of Florida Athletic Director Scott Stricklin stated: “This partnership brings together two organizations that think boldly about the future, and we look forward to introducing XRP to our fans.” “This partnership brings together two organizations that think boldly about the future, and we look forward to introducing XRP to our fans.” An Associated Press report placed the agreements value at $5 million annually, citing a person familiar with









