FTX Hires Steve Sadin of WB Games as Head of Gaming Partnerships
Gamers will keep assets from blockchain games “for decades,” and FTX wont support any “pump-and-dump projects,” he told Decrypt. The cryptocurrency exchange FTX is expanding its reach into gaming, adding former WB Games and Sega executive Steve Sadin as head of gaming partnerships. FTX Gaming plans to offer crypto-as-a-service to existing gaming companies, enabling developers to add play-to-earn or NFT features to upcoming games. Sadin comes from a more traditional gaming background—he was vice president of product for Sega before becoming executive director of product for WB Games and later VP and studio head of WB Games in Boston—similar to Ryan Wyatt, the former head of YouTube Gaming who recently left to become CEO of Polygon Studios. “Our primary focus is providing Web3 support for gaming companies,” Sadin told Decrypt via email. “Whether youre a one-person indie or a global developer/publisher with tens of thousands of employees, we want to help enable you to safely and easily build and operate fully compliant crypto games that will be enjoyed for decades.” That said, Sadin also wants FTX Gaming to be selective when choosing partners. “We‘re not here to support any pump-and-dump projects,” he said. “There needs to be a great design, a passion for making [and]