Pump.fun ditches its use all revenue to burn tokens policy as model fails to support price
Co-founder Alon Cohen explained the change in a follow-up post on X, arguing the business needs the other half of revenue for product investment, hiring, marketing, and potential acquisitions, to keep Pump.fun alive for “decades to come.” Part of the reason the move was necessary is the price chart. PUMP has spent most of 2026 trading sideways below its launch valuation despite using 100% of revenue for token buybacks for nine months and generating over $1 billion in lifetime revenue. “Despite being one of the biggest revenue generating platforms in crypto and allocating 100% of revenue to buybacks, we believe there was a lack of trust in the longevity of the business, the certainty of buybacks, and what the bought-back tokens would be used for,” the team said on X. today is a turning point for $PUMP and pump fun I want to give more context on the bigger picture and where were actually going. over the past ~9 months, 100% of revenue went into buybacks. basically no other platform in crypto has done that at this scale. however, we… https://t.co/3WTAHH1fUX — alon (@a1lon9) April 28, 2026 There is a bear case, however. Memecoin launchpad volume is cyclical and mean-reverting. Pump.funs gross protocol revenue totaled $971.37 million in 2025