Is It Time For Crypto To Get Its Own Better Business Bureau?
Crypto Is It Time For Crypto To Get Its Own Better Business Bureau? When people talk about crypto being the “Wild West” of finance, they‘re not kidding. The appeal of “financial freedom” craters the moment someone falls victim to a rug pull or phishing scam, or simply invests their savings into a project that’s dead on arrival. Its all too common, because crypto is full of so much noise that, for every major breakthrough, there are thousands of scammy or fruitless projects that never get off the ground. Scams, in particular, are a plague on crypto. According to the FBI, crypto-related fraud drained more than $11.3 billion from Americans in 2025 alone, up 25% from the year before. Crypto needs to shake off this albatross around its neck if its ever going to grow beyond the niche, and what better way would there be to do that than to create its own form of the Better Business Bureau? Holding businesses accountable For more than a century, the BBB has been the gold standard for consumer trust. Its goal is to reassure buyers that companies arent going to rip them off or give them the runaround. It does this by maintaining a public directory of consumer-facing businesses,