Bakkt Renews Focus on Crypto Custody Solutions as Client Interest Surges
Digital asset platform Bakkt Holdings is refocusing on its cryptocurrency custody solutions due to recent market events and increased client interest. In a Q2 earnings report, Bakkt touted its “compliant and trusted” custody platform, citing the current need for multi-custodian access and self-custodial functionality due to clients difficulty in storing digital assets safely. Bakkt Renews Focus on Crypto Custody Bakkt Custody was a core part of the firms business before its public listing in October 2021. By May 2020, the company had expanded its institutional custody solution to serve over 70 clients and struck several partnerships with major financial institutions. The platform also partnered with insurance broker Marsh to offer customers coverage of more than $500 million in addition to the $125 million already in place at the custody solution. However, Bakkt shifted its focus to retail payments following several business and management changes after it went public. The companys renewed push into custody comes months after it acquired crypto brokerage service provider Apex. The digital asset platform has signed new clients to Bakkt Custody and is engaged in late-stage negotiations with multiple prospects across broad client verticals. Bakkts qualified sales opportunities have increased by ten times, and the custody platform generates stable recurring fees. With time,









