Litecoin (LTC) Sparks Crypto Adoption With Big E-Retailer on Board

Online tech retailer Newegg has announced it will be accepting Litecoin (LTC) as a form of payment for customers who use BitPay on their platform.

In a new press release, the California-based e-commerce company reveals that customers shopping on Newegg.com will be able to check out using LTC starting this week.

According to Neweggs senior brand manager Andrew Choi, the integration of Litecoin is about making the customer experience more flexible and convenient.

“Delivering a better online shopping experience isn‘t only about price and selection – it’s also important to let people shop however they want, and that extends to offering flexible payment options.”

Newegg has been using BitPay to accept Bitcoin (BTC) since 2014 and Dogecoin (DOGE) since early this year.

In February, payments giant PayPal also announced they would be expanding their support for digital assets by integrating Litecoin into their mobile payment service Venmo. Other partners of Litecoin include travel booking platform Travala, credit card processing company Aliant Payments, and crypto wealth management platform BlockFi.

Litecoin has clocked 16% gains in the past seven days according to CoinGecko and is currently trading at $141 at time of writing.

Newegg (NEGG) was listed as a publicly traded company on the Nasdaq in May 2021 and has a current market capitalization of $7.42 billion.